外刊精读174:俄罗斯美女热爱中国?AI换脸如何收割爱国韭菜

外刊精读174:俄罗斯美女热爱中国?AI换脸如何收割爱国韭菜

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This ‘Russian Woman’ Loves China. Too Bad She’s a Deepfake.

A.I.-manipulated videos on Chinese sites use young, supposedly Russian women to promote China-Russia ties, stoke patriotism — and make money.

May 20, 2024, The New York Times

The woman declares, in Mandarin inflected with a slight accent, that Chinese men should marry “us Russian women.” In other videos on the Chinese short video platform Douyin, she describes how much she loves Chinese food, and hawks salt and soap from her country. “Russian people don’t trick Chinese people,” she promises.

But her lip movements don’t quite match the audio of the videos, which were posted recently to an account using the name “Ladina.” That is because it is footage of Shadé Zahrai, an Australian career strategist with more than 1.7 million TikTok followers, that has been modified using artificial intelligence. Someone dubbed Ms. Zahrai’s video clips with a voice speaking Mandarin Chinese to make it seem that she was peddling Russian products.

Welcome to a flourishing genre on Chinese social media: A.I.-manipulated videos that use young, purportedly Russian, women to rally support for China-Russia ties, stoke patriotic fervor or make money — and sometimes all three at once.

It is unclear who is behind many of the videos, but most eventually direct viewers to a product link, suggesting that the primary aim is commercial. And the main target audience seems to be nationalist Chinese men.