The Bay Area is in the midst of something unprecedented: playing host to the NBA All-Star Game, Super Bowl, and FIFA World Cup games back-to-back-to-back. It usually takes years of planning and expert navigating of local politics to pull off even one of these events. Host Jeff Berman talked with the person responsible for making it all happen behind-the-scenes: Zaileen Janmohamed, CEO of the Bay Area Host Committee.
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On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

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Inside the business of hosting the Super Bowl

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