EP7 Starbucks 当之无愧的“coffee king”

一次意外的米兰之旅，让一个年轻人看到了咖啡店的另一种可能。从一个原料供应商到“第三空间”最佳解释权所有者，再到不久前的韩国”tank day”危机公关，这是一个关于星巴克“价值”、“远见”、“危机”的故事。 

TIMESTAMPS

00:00 – Milan, 1983. Howard Schultz sees the future in an espresso bar.

01:30 – The Boy from Brooklyn. Schultz's childhood. Joining Starbucks. Buying the company.

03:00 – The Ritual. Growth. Values. Refusing to cut healthcare.

06:00 – The Crisis and the Comeback. Tank Day disaster in Korea. Financial recovery.

07:00 – Epilogue. The "third place" legacy.

08:00 –  Outro.