从网红到中澳经济桥梁——收入百万背后的故事白德翰播客

从网红到中澳经济桥梁——收入百万背后的故事

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大家好呀~这里是白德翰播客

本期我们邀请到了Ben McMahon,Ben是在澳大利亚和中国备受尊敬的房地产和媒体专业人士。

本目前居住在墨尔本,担任麦克马洪房地产集团(McMahon Property Group)的董事,该集团专注于澳大利亚的房地产投资与开发。此外,本还积极参与澳大利亚华人社区,在中国社交媒体平台上拥有众多粉丝。

本拥有商科学士学位,房地产硕士学位(来自皇家墨尔本理工大学),并精通中文(HSK六级),曾在北京大学和上海复旦大学学习。本是一名持有完全执照的房地产经纪人,曾在全球财富500强企业世邦魏理仕(CBRE)墨尔本商业地产团队担任商业销售代表,负责亚洲资本。在此之前,本还创立并经营了自己的中文徒步旅行公司,为中国游客提供墨尔本徒步旅行服务。目前,本是澳大利亚中国商业理事会维多利亚分会房地产与开发委员会主席。

本还出演了中国一些收视率最高的电视节目,包括湖南卫视的《汉语桥》、江苏卫视的《非诚勿扰》、湖南卫视的《妻子的浪漫旅行》和湖北卫视的《非正式会谈》。

本是一位在中澳之间搭建商业机遇桥梁的企业家。他们分享了他们初次相遇的故事以及两国间成功创业的经历。本提供了与中方合作进行商业活动的见解,并讲述了社交媒体如何在他作为中澳桥梁的角色中发挥了重要作用。

他给出了在中国社交媒体上增长粉丝的建议,并强调了澳大利亚的投资机会。本进一步解释了澳大利亚公司进入中国市场可以采取的策略,强调了在中澳两国举办活动以建立联系和合作的重要性。

章节:
00:00~01:03 

- 引言
01:04~02:21 

- 丹尼尔和本是如何相遇的?
02:22~08:36 

- 在中澳之间成功创业的经历
08:37~09:53 

- 如何与中国人做生意?
09:54~12:42 

- 社交媒体如何帮助本成为中澳桥梁?
12:43~15:05 

- 如何在中国社交媒体上增长粉丝?
15:06~20:59 

- 澳大利亚的投资机会
21:00~22:39 

- 澳大利亚公司如何进入中国市场?
22:40~28:26 

- 本为何在中澳两国举办活动?
28:27~29:35 

- 如何与本联系?

This podcast episode features Ben, an entrepreneur bridging business opportunities between China and Australia, in conversation with Daniel. They share the story of their initial encounter and their journey building successful ventures across both countries. Ben provides insights into navigating business with Chinese counterparts and how social media has been instrumental in his role as a bridge between Australia and China.

He offers advice on social media growth within China and highlights investment opportunities in Australia. Ben further explains the strategies Australian companies can employ to enter the Chinese market, emphasizing the significance of hosting events in both countries to foster connections and collaborations. The episode concludes with ways to connect with Ben.

Ben McMahon

Weibo, Bilibili: 红袋鼠小明

Ben is a highly respected real estate and media professional in Australia & China.

Ben is currently based in Melbourne as director of McMahon Property Group which focuses on property investment and development in Australia. In addition to this, Ben is deeply involved in the Australian Chinese community as well as having an extensive following across Chinese social media platforms.

Ben has a Bachelor of Commerce from The University of, a Masters of Property from RMIT University, and is fluent in both spoken and written Chinese (HSK Level 6) having studied at Beijing’s Peking University and Shanghai’s Fudan University. Ben is a Fully Licensed Real Estate Agent and previously worked as a commercial sales agent responsible for Asian Capital in Global Fortune 500 company CBRE Melbourne’s Commercial Sales team. Prior to this Ben founded and operated his own Chinese walking tour company taking tours of Melbourne for Chinese tourists. Ben is currently Chair of the Property & Development Committee at the Australia China Business Council’s Victorian Chamber. 

Ben has also stared in some of China’s highest rating TV shows including Hunan TV’s 《Chinese Bridge 汉语桥》, Jiangsu TV’s 《If You Are The One 非诚勿扰》, Hunan TV’s 《Viva La Romance 妻子的浪漫旅行》 and Hubei TV’s 《Informal Talks 非正式会谈》.

Chapters:

00:00~01:03 

- Intro

01:04~02:21 

- How did Daniel and Ben meet?

02:22~08:36 

- The journey of building successful ventures between China and Australia 

08:37~09:53 

- How to do business with Chinese?

09:54~12:42 

- How does Social Media help Ben with becoming Australia-China bridge?

12:43~15:05 

- How to grow on Social Media in China?

15:06~20:59 

- The opportunities for investors in Australia

21:00~22:39 

- How can Australian companies go into Chinese market?

22:40~28:26 

- Why does Ben host events in China and Australia?

28:27~29:35 

- How to connect with Ben?