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0It’s not often that we get a genuine rockstar joining us in the lab, but Dr. Richard Frenneaux is the real deal! Practice-based research is a particularly valuable approach in academic today, and Richard has been there from the beginning as a performer, song writer and adept user of music technology. Now an Assistant Professor in the School of International Communications at FHSS, Richard’s new book 'The Music Industry in the Digital Age' charts the radical changes enacted upon the music industry by digital technology since the early 2000s. Join Mary and Derek as they discuss Richard’s research and learn about the numerous digital platforms that have challenged the way that we make, consume and market music. Listen to Richard talk about his experience as a musician turned academic and discusses where he thinks the industry is heading and why this is worth studying.
数字时代的音乐产业何去何从？
本期《Beyond the Books》播客，我们迎来了一位重磅嘉宾 —— 宁波诺丁汉大学国际传播学助理教授 Richard Frenneaux 博士，他不仅是学者，更是实打实深耕乐坛多年的摇滚音乐人。Richard 拥有表演者、词曲创作者、音乐技术从业者的完整一线从业经历。他的著作《数字时代的音乐产业》正是这段经历与学术思考的结晶，详细梳理 21 世纪初数字技术给音乐行业带来的颠覆性变革。
数字制作工具、社交媒体与流媒体彻底改写了音乐行业的运行逻辑。如果你不仅是爱听歌的乐迷，也对音乐产业感兴趣，不妨收听本期播客，跟着 Richard 一起，读懂数字时代音乐产业的生存新规则。
| 收听方式 |
你可以在小宇宙、苹果播客、喜马拉雅、YouTube、Spotify等平台收听我们的节目。
| 参与人员 |
本期嘉宾：Dr. Richard Frenneaux（国际传播学助理教授）
本期主持：Dr Mary Ainslie （媒体与文化研究副教授），Prof Derek Irwin (应用语言学教授)
后期制作：Dr Richard Frenneaux （国际传播学助理教授），张珂婷 （国际传播学学生）
| 关注我们 |
微信公众号：宁波诺丁汉大学人文社科学院FHSS
小红书：宁诺人文社科学院FHSS
Bilibili视频号：宁诺人文社科学院
